News and events.
One of the most important statistics produced by ZoomSphere analytics modules is without any doubt a table showing the performance of individual posts. And here are the metrics for which we have decided to offer new practical views.
Following the death of King Bhumibol the Great, Facebook indefinitely halts ads distribution in the country.
Great news from ZoomSphere HQ is that Facebook Reactions data is now included in our Analytics Module! Less than 3 weeks after it was launched globally by Facebook we became the first digital marketing tool to include statistics for all six emojis. We previously wrote how Reactions are a great way for brands to find […]
The Basics Facebook finally released their 6 ‘Reaction’ emojis last week and all users should now see them. As you scroll your newsfeed you will see the ‘Like’ button as a call to action on every post and this will still be the default reaction, but holding down (mobile) or hovering over (web) the ‘Like’ button will reveal the other […]
Great news for all publishing brands that use Facebook with the announcement that the platform will be opening up it’s ‘Instant Articles‘ feature for publishers of all sizes. From the 12th of April, coinciding with the F8 Developer conference, the feature rich addition can be used to provide an immersive content experience like never before […]
This week there have been rumours that Twitter is looking to increase the 140 character limit on the micro-blogging platform to 10 000 characters. The 10 000 character limit matches the limit for direct messages so the positive correlation across the platform make sense. According to Kurt Wagner from re/code a change has been in the pipeline for a […]
Internet security software giant Bitdefender has chosen ZoomSphere as their social media marketing tool. Bitdefender is the world’s leading provider of anti-virus software solutions with over 500 million customers in 100 countries – and that’s why we’re so proud to partner with them! Since 2001 they have been fighting against internet security threats and their applications include web protection, anti-spam, firewalls, […]
ZoomSphere is growing and we now have a New Business Manager for Italy as we expand further across Europe! Meet our new team member Michele Papaleo! Our tool is already available to everyone worldwide but his addition means we know have a extra layer of local support for our Italian customers. Based in Milan Michele brings an intense passion for […]
We are happy to welcome our new graphic designer Eva Majerová to ZoomSphere! Eva has been busy working in digital agencies for several years and is now bringing her unique and creative style to our marketing and communication departments. She’s already created slick new cover art for our social profiles so watch what else is coming soon! I […]