ZoomSphere Analytics Module Has Been Updated – Support for LinkedIn
With the addition of LinkedIn to our module, you can now view a more in-depth and summarised LinkedIn data.
Social media platforms are convenient and easy to access surfaces for brands, to reach customers, and communicate with their clients and followers. To be successful on these platforms also need a special attention. This special attention basically is about being able to recognize and respond promptly people’s needs. Intuition, self-recognition can be useful in such […]
Many of our clients produce a LOT of content on a daily basis. Large media organisations like Hearst and Czech Televison, which rely on ZoomSphere to manage their social media, require large amounts of time to post each update from their website. They needed a way to make this easier and we responded! We have […]
ZoomSphere users have grown accustomed to integrating their Customer Care modules with their social media marketing activities. It’s easy to manage incoming messages and keep track of whether one has been resolved or if still needs attention. Each message is managed and ultimately archived from your stream of inquiries . The process is simple and […]
Facebook recently introduced its additional reaction types – Love, Haha, Angry, Wow, and Sad. It is a great opportunity to get deeper insights into the mind’s of our fans. Naturally, LIKE is still the most popular choice because it is the default setting. Each brand needs to make more effort to get LOVE. Each fan […]
As you already know, it is not good idea to post the same content to each of your social networks. Each network has a slightly different audience within your target demographic, the content is presented uniquely across platforms, and it is consumed differently too. Facebook is about friendly mass communications with images, video, links and longer texts. Twitter is great for […]
Great news from ZoomSphere HQ is that Facebook Reactions data is now included in our Analytics Module! Less than 3 weeks after it was launched globally by Facebook we became the first digital marketing tool to include statistics for all six emojis. We previously wrote how Reactions are a great way for brands to find […]