The ZoomSphere Blog

  1. European Digital Agency Brands on Facebook and Twitter

    This ZoomSphere report takes a look at how ten different digital agency brands from across Europe are performing on social media. We took one regional market at random for each brand and compared them across specific analytics. Zenith Optimedia had too low numbers to compare on it’s regional brand profiles so their umbrella profiles were used […]

  2. Startup Accelerator, Incubator and VC Brands on Facebook and Twitter

    This ZoomSphere report details the analytics behind 26 startup accelerator, incubator and VC brands. We investigated which brands were gaining traction within their Facebook and Twitter, social media communities and how they do it. We tracked the following 26 brands to see how they were faring at the start of Q2 2015 (April 1st to April 15th):

  3. Get more from the Social Media Feed Module

    (Video run time: 2’08”) In this video you can see how a Social Media Feed Module allows you to see the number of times a brand was mentioned across social media and the web. It also lets you see when and where it appeared and the top influencers who were talking about it.

  4. What’s coming to Facebook: Details from F8 2015

    The big news from Facebook’s inaugural F8 developer conference is the announcement of Messenger as a stand alone platform. The Messenger Platform will develop it’s own app store for the 600 million users and allow for unique content to be shared between users vis IM.

  5. 9 Reasons Businesses Need Their Brand On Social Media.

    Still need convincing that social media is right for your brand? Here’s the 9 reason that no business can afford to deny! 1. Your customers are hanging out on social media so you should too. Customers from all demographics use a variety of social media channels so it’s important to have a presence there too. Brand visibility and […]

  6. The Analytics Module [webinar video]

    If you missed the ZoomSphere Analytic’s Module webinar you can watch it here whenever you like. The video is an introduction to the module so you can get in depth metrics on all your social media profiles and check out how your competitor’s are performing.

  7. Social Media Feed Module – Search Terms

    This is video takes you through the search operators and options you can use when creating a Social Media Feed Module to track brand mentions across social media and the web. It offers examples and advice to get more from ZoomSphere when discovering what is being said about your business and your competitors!

  8. The new ZoomSphere from the CEO

    I’m proud to present the new ZoomSphere! For four years ZoomSphere has been growing and developing in line with our mission of making beautiful and powerful social media management software. We strive to make ZoomSphere more useful with every update, but our latest release takes ZoomSphere to a whole new level.

  9. Webinar: The Analytics Module

    Join our webinar on Thursday the 19th of March as we introduce you to the ZoomSphere Analytics module. The webinar will be hosted by Google Hangouts at 10AM. The webinar will cover the following:

  10. ZoomSphere’s Guide To Twitter Metrics

    This is a guide to all the terms used to describe Twitter statistics within an Analytics Module in ZoomSphere. It follows the terms as they appear down each menu item, so open the guide and use it along side the Module.

  11. ZoomSphere’s Guide To Facebook Metrics

    This is a guide to all the terms used to describe Facebook statistics within an Analytics Module in ZoomSphere. It follows the terms as they appear down each menu item, so open the guide and use it along side the Module. The definitions for Page Users and Fans and their breakdown are very straightforward and so the […]

  12. Why and how businesses should be targeting their Facebook posts.

    The ability to target Facebook posts to a particular demographic of your audience is a powerful way of delivering content that is better capable of engaging them –  and with Facebook’s algorithms, engagement is key! Facebook lets you select an audience for your posts based on subsets of your Likers. Gender, relationship status, educational status, age, location, language […]

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