(read time – 4 mins) Social media gives fans, followers, users and customers of a brand, twenty-four hour access to communicate directly with it. Incoming messages can be requests, questions or feedback – all worthy of a response to make customers (or potential customers) feel validated.
This ZoomSphere report takes a look at how ten different digital agency brands from across Europe are performing on social media. We took one regional market at random for each brand and compared them across specific analytics. Zenith Optimedia had too low numbers to compare on it’s regional brand profiles so their umbrella profiles were used […]
Still need convincing that social media is right for your brand? Here’s the 9 reason that no business can afford to deny! 1. Your customers are hanging out on social media so you should too. Customers from all demographics use a variety of social media channels so it’s important to have a presence there too. Brand visibility and […]