This is video takes you through the search operators and options you can use when creating a Social Media Feed Module to track brand mentions across social media and the web. It offers examples and advice to get more from ZoomSphere when discovering what is being said about your business and your competitors!
This is a guide to all the terms used to describe Facebook statistics within an Analytics Module in ZoomSphere. It follows the terms as they appear down each menu item, so open the guide and use it along side the Module. The definitions for Page Users and Fans and their breakdown are very straightforward and so the […]
The ability to target Facebook posts to a particular demographic of your audience is a powerful way of delivering content that is better capable of engaging them – and with Facebook’s algorithms, engagement is key! Facebook lets you select an audience for your posts based on subsets of your Likers. Gender, relationship status, educational status, age, location, language […]
There are many tips and tricks to grow your Twitter audience and the basics are easily found all over the internet. Dutifully following this advice will help grow numbers in your network but it won’t equate to real engagement. There is only one way to ensure that you make the most of Twitter for your business and […]